A momentous achievement in Pakistan’s media industry unfolds as a cutting-edge, fully self-serve media buying platform is unveiled, setting new benchmarks for efficiency and transparency in digital advertising.
This groundbreaking development marks a pivotal moment for advertisers, media agencies, and businesses nationwide.
Crafted by a consortium of industry leaders, AdPluto is...
In a significant move to elevate its brand presence, Spark Smartphone proudly introduces the renowned actress Mahira Khan as the new face of its Edge Series. The partnership aims to combine the glamour and sophistication synonymous with Mahira Khan with the cutting-edge technology and innovation that define Spark Smartphone's...
In a groundbreaking move, the Securities and Exchange Commission of Pakistan (SECP) has issued a directive making it obligatory for auditors to incorporate the Unique Document Identification Number (UDIN) on all audit reports. This regulatory initiative aims to enhance transparency, accountability, and traceability in the audit process.
The SECP's decision...
In a significant downturn for the automotive industry, car sales in December witnessed a staggering 66% plunge, marking a concerning trend that industry analysts attribute to inflation and the challenges posed by unaffordable auto financing.
The data paints a grim picture for the automotive sector, revealing a substantial contraction in...
The Association of Development Financing Institutions in Asia and the Pacific (ADFIAP) has announced a significant transition in leadership, with the elevation of Saud Minam, a prominent Pakistani in Fiji, as its new Chairman.
Saud Minam, CEO of Fiji Development Bank, brings with him around 30 years of experience in...
